Innovations in emailing: WAHOU effect guaranteed?
In the night emailing world, we often talk about innovations, trends, interactivity, cool stuff supposedly
AI and Emailing: saving time + money while reducing CO2 emissions? That's the bet of Kiliba!
In September 2019, Jonathan interviewed Amaury de Larauze on Badsender for the launch of the marketing tool
Live : Eco-design & email creation
There has been a lot of talk about eco-design in recent months. It is easier to understand eco-design when it comes to manufacturing a product.
Live: Do email routers care about their social and environmental impact?
When I accompany companies in changing their routing tool, I add criteria to the specifications
Live: What is the ideal CRM organization?
According to a thesis conducted by students at SKEMA (a business school in Lille and Paris), the reasons among
Live : The place of email according to the sector of activity with guest Alison Flipiak Tardif
When we want to illustrate a good practice in emailing, we often take the example of a brand in retail textile BtoC. However, this is not the case,
Live : Crossed view on emailing in Canada and France
What's happening on the other side of the Atlantic in terms of email marketing and CRM? For several months, I have been exchanging
A/B testing: very few do it. Yet it works really well.
All marketers know about A/B testing. It is a module that is requested in almost all calls for tender
LEGAL SPECIAL: Melanie is Back! Drop your questions !
In 2021, we had already done a live with Melanie on the subject "Non opt-in customers: how to talk to them
How to deal with the arrival of iOS 15 and "Apple Mail Privacy Protection"?
In its fight to protect the privacy of its users, Apple has decided to tackle tracking