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Badsender, the blog on emailing and responsible marketing

A blog to find (almost) everything you're looking for about email and ethical marketing.

We are passionate. Passionate about email marketing, email strategy, email coding, and design, deliverability. But also passionate about responsible marketing. Thus, on our blog, we provide all our articles, guides, podcasts, and replays related to email and responsible marketing.

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Badsender's newsletters

Every month, we publish a newsletter on email marketing and an information letter on sobriety and marketing. For more details on the content and frequency of our communications, visit here.

Your email address will solely be used to send you our newsletters and invitations. NEVER, under any circumstances, will we share it with a third party. You can unsubscribe at any time with just one click.

Our latest podcasts

Yahoo and Google deliverability rules change... and then what?

Demo: Stripo email builder

All you need to know about the real newsletter

Deliverability: what to make of Gmail's (and Yahoo!'s) recent announcements?

Our latest lives

Email production: key questions to ask yourself BEFORE deciding how to proceed

Benchmark emailing 2023. Badsender gives you statistical benchmarks

Managing inactive emails: how to define and reactivate them from AMPP / iOS15?

Email redesign: from ideation to final layout - Example with Darty email