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Brief: Emailing and e-commerce - PrestaShop and Mailin sign a partnership

prestashop-mailin

As a result of this partnership, Mailin offers users PrestaShop a plugin dedicated to sending marketing and transactional emails.

From the press release:

Signed at the end of April 2013, this partnership pre-installs the Mailin module in the back-office of PrestaShop merchants for free. The synchronization of contacts between the PrestaShop site and Mailin and the tracking of sales are done automatically. Many features are also available to PrestaShop users, such as a powerful segmentation of contacts (based on behavioral criteria, purchase ...), tools to help create newsletters, scheduling campaigns and monitoring results. In addition, users can easily and efficiently manage their transactional emails with improved deliverability and get details of opens and clicks in real time.

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About Mailin Mailin is a self-service email and SMS sending solution for companies and associations. Mailin is designed for both beginner and expert users. The platform includes newsletter creation, contact database management and results tracking (open rates, click-through rates, etc.).

About PrestaShop PrestaShop is a leading French provider of e-commerce solutions for small and medium-sized businesses. PrestaShop can be freely downloaded from the website PrestaShop.com or as a SaaS version on the PrestaBox website.

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