As you probably know, IBM bought Silverpop a year ago. This year, you will start to hear about the solution on the French territory, and the first related event will be a seminar organized on May 21, 2015 in Lille.
On this occasion, Badsender will have the chance to introduce the seminar on the theme "Trends in eCRM and customer experience".
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On the program:
- 8:30 am - Welcome
- 9:00 am - Trends in eCRM and customer experience, Jonathan Loriaux, Emailing and eCRM Consultant, Badsender.com
- 9:30 am - Silverpop, IBM's cloud-based solution for managing multi-channel marketing campaigns and customer knowledge
- Vladimir Mosewicz, Business Development, IBM Experience One
- Vincent Perrin, Senior Solutions Consultant, IBM Experience One
- 10:30 am - Closing
The place is still to be specified, but it will be in Lille. On the other hand, registrations are open.
