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The 10 most read articles on emailing in 2013 on Badsender

Tuesday I announced it to youYou won't be able to escape the reviews, retrospectives, predictions, ... it's the right season for that.

So today we're going to take a look at the 10 articles published in 2013 that received the most unique visitors. Let's get to the winners.

#1 - The solution to the Badsender newsletter bug ... thanks Outlook

Thank you Outlook! If there is one thing that makes emailing a unique discipline ... it's the management of the HTML of the different email clients. And among all these email clients, Outlook holds the prize! Be careful, to understand this article you will need a good knowledge of HTML ... and a strong stomach!

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#2 - Testimony: "Captain Train's marketing is above all its customer experience".

Capitaine Train is a startup active in the sale of train tickets on the internet. The concept of their service is radically different from what is done in the tourism sector today ... just like their use of email. Discover it !

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#3 - A huge potential behind the electronic receipt of E.Leclerc

A few weeks ago, the E.Leclerc supermarket chain announced the launch of electronic cash register receipts. If the press widely relayed the press release of the distributor by relating an ecological and paper saving objective, few spoke about the enormous potential hidden behind the dematerialization of the receipt.

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#4 - Improve the quality of emailing thanks to a better organization of the teams!

A few weeks ago, I had the opportunity to detect an error in an emailing. When I took a closer look at the history of emails received from this advertiser, I quickly realized that this error had been present for over a year and a half!

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#5 - Gmail Tabs: Examples of emails sent by advertisers

I've already had the opportunity to express myself on what I thought about the new Gmail tabs elsewhere (read: "The new Gmail tabs, what conclusions to draw?"). Today, I propose you a small tour of the emails sent by some advertisers in order to propose to their subscribers to put their newsletter in the main box.

Need help?

Reading content isn't everything. The best way is to talk to us.


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#6 - Deliverability: The different types of spam filters

It is not easy to find an analogy when talking about spam filters. The best one that came to my mind is a recruitment process in a company. You know, these recruitments that sometimes take several months, with many steps, psychological tests, interviews with the hierarchy, ... It's a bit the same thing with an email. So that it arrives at its destination, that it is engaged by the recipient's email box, it must pass many interviews!

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#7 - What are the different types of emailing platforms?

The number of emailing platforms available in France is growing every year! It is an extremely dynamic market. New solutions developed by local players are emerging, but foreign platforms are also being established in France.

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#8 - List of mergers and acquisitions in the world of emailing: Who buys whom?

We can say that the world of emailing and more generally of digital marketing is in turmoil! After the announcement of the acquisition of ExactTarget by Salesforce a few weeks ago, it's now Adobe that is buying Neolane.

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#9 - Mailjet interview: "allow developers to easily integrate emailing in their projects

After a few weeks without interviews of email routers, we welcome today Julien Tartarin, founder and CEO of the startup Mailjet.

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#10 - Interview with Emailvision: "more than 600,000 campaigns for 3,200 customers every month

This week, Badsender offers you to make an opinion on Emailvision in its cycle of interview of email routers by welcoming Arnaud Acarie, VP of Emailvision France.

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