Infographic: The Integrated Marketing Guide

published on 13/03/2013,

updated on 06/01/2022

Let's get out of emailing for a bit! This very interesting infographic tries to categorize the different layers of online marketing. We can see that email marketing is placed in the "Online Engagement" category, very close to social communities or even public relations.

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Guide-to-Integrated-Digital-Marketing

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The author

Jonathan Loriaux

I've been involved in email marketing for over ten years, and my career path began on the technical side (email campaign integration) before moving on to sales (as an eCRM expert) and finally marketing consultancy. For the past 9 years, I've been the author of the Badsender.com blog. Emailing isn't just an expertise, it's truly become my passion, which is why Badsender is now my main activity, with the creation of an emailing consulting business linked to the site.

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Infographic: The Integrated Marketing Guide

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