En vrac, les news de l’#emailingCommunity avec un spambot, Windows 10, Dmarc et l’étude EMA

spam-botTwo years spamming spammers back

I created a bot to respond to these types of emails…
Sarah: My husband dead two years ago and the family members wants to kill me and my children and seat on the inheritance he left for us with bank here l am now in a hiding with my kids and the documents of inheritance is with us…
Bot: Very nice! Where abouts are you located?

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logo-eoaCoding for Windows 10 Mail App

The Windows 10 Outlook Mail app is set to become one of the most used email clients on desktop. This app comes free with Windows 10, a new OS which Microsoft has been pushing Windows 7 and 8 users to upgrade to. As time goes on and more people buy Windows 10, we’ll see more and more opens happening on this app.

I’ll be offering a high-level overview of the challenges this email client offers. For in-depth coverage of the quirks of this email client, make sure to check out James White’s excellent blogs on the Mail app: first look, HTML email deep dive and his update on recent changes.

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logo-microsoftHow we moved microsoft.com to a p=quarantine DMARC record

In case you hadn’t noticed, Microsoft recently published a DMARC record that says p=quarantine:

_dmarc.microsoft.com. 3600 IN TXT “v=DMARC1; p=quarantine; pct=100; rua=mailto:d@rua.agari.com; ruf=mailto:d@ruf.agari.com; fo=1”

This means that any sender transmitting email either into Microsoft’s corp mail servers or to any other domain that receives email, and the message is spoofed (it doesn’t pass SPF or DKIM, or it does pass one of those two but doesn’t align with the domain in the From: address), the message will be marked as spam.

So how did we do it?

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logo-florence-consultantL’email toujours incontournable. Analyses de l’étude EMA du SNCD.

Le SNCD publie sa dernière étude Email Marketing Attitude qui a été lancée il y a maintenant 10 ans et dont l’objectif est de comprendre l’attitude des internautes français par rapport à l’emailing. Cette année, c’est NP6 qui réalise l’étude avec les équipes de NP6 consulting (anciennement Socio Logiciel).

L’étude a été basée sur les abonnés aux newsletters de Canal+, L’express et Easyvoyage ce qui a représenté 2 699 répondants.

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